Clubsource was created by three Greenwich High School students who were frustrated with the way in which clubs were displayed to students. After navigating a cluttered website, one would arrive at a sparingly updated document in which clubs are listed alphabetically rather than by category or focus. From running student groups of their own, they understood the challenges of marketing clubs and sought a way to help student groups promote themselves.
Documents at Greenwich High School for students to explore clubs
Lucas Gazianis, Toby Hirsch and Tim Kim envisioned a platform where clubs could customize a page for themselves, adding all sorts of information and media to paint a picture of their group. It’s both a way to provide clubs with as much freedom as possible to personalize their image and to organize clubs in an intuitive way so that they can be found easily by students who might be interested.
We believe experimentation is critical in determining one’s passion, and that was a huge part of our motivation to create Clubsource. We wanted to present our users with a detailed, multimedia profile of every club at their school so that they could catch a glimpse of what was available to them without having to make a physical commitment. By providing the unique and intimate look into clubs that we do, we give students the chance to explore all the opportunities available to them and the power to discover their passion.
Clubsource isn’t limited to viewing clubs at your school; it’s a way to connect. Each page has a subscribe button that enables you to become a member of the club. The club will then be able to send you updates via Clubsource and via email so that you are keyed into any events it may be organizing or other developments. It’s also a significantly easier way for clubs to reach out to you. Instead of having to compile a full email list and retrieve it every time they want to send an email, Clubsource will do it for them.
When a couple sentences of size 12 Times New Roman text were the only way students at our school could learn about clubs, we decided that the exact opposite of a cookie cutter format would be the best way to fix the problem. A complete Clubsource profile could include a much longer description, meeting times, photos and videos of actual meetings, the leadership team, perhaps even a video description of the club or of some underlying principle behind its subject matter; the possibilities are endless with Clubsource, and the personal touch we provide to club owners is a key part of our identity.
Toby Hirsch is a senior at Greenwich High School interested in computer science. Toby developed all of the software behind Clubsource and works to maintain and add new features to the platform. He also contributes to acquiring and working with Clubsource’s advertisers.
Lucas Gazianis is a senior at Greenwich High School interested in finance, marketing and politics. Lucas is responsible for the development of content and contributes to the design of user features for Clubsource’s website. He is also responsible for recruiting and managing advertisers.
Schools and Students
Tim Kim is a senior at Greenwich High School interested in law and politics. Tim works with schools and student group leaders to support them during their experience using Clubsource. He also handles the legal issues surrounding the company.